March 19, 2025
Chatbots like ChatGPT, Gemini, Microsoft Copilot and
the recently released DeepSeek have revolutionized how we interact with
technology, offering assistance with almost every task imaginable - from
drafting e-mails and generating content to writing your grocery list while
keeping it within your budget.
But
as these AI-driven tools weave themselves into our daily routines, questions
about data privacy and security are becoming harder to ignore. What exactly
happens to the information you share with these bots, and what risks are you
unwittingly exposing yourself to?
These bots are always on, always listening and always
collecting data on YOU. Some are more discreet about it than others, but make
no mistake - they're all doing it.
So,
the real question becomes: How much of
your data are they collecting, and where does it go?
How Chatbots Collect And
Use Your Data
When you interact with AI chatbots, the data you
provide doesn't just vanish into the ether. Here's a breakdown of how these
tools handle your information:
Data Collection: Chatbots process the text
inputs you provide to generate relevant responses. This data can include
personal details, sensitive information or proprietary business content.
Data Storage: Depending on the platform,
your interactions may be stored temporarily or for extended periods. For
instance:
●
ChatGPT: OpenAI collects your prompts, device
information, the location you're accessing it from and your usage data. They
might also share it with "vendors and service providers." You know, to improve
their services.
● Microsoft Copilot: Microsoft collects the same information as OpenAI but
also your browsing history and interactions with other apps. This data may be
shared with vendors and used to personalize ads or train AI models.
●
Google Gemini: Gemini logs your
conversations to "provide, improve, and develop Google products and services
and machine learning technologies." A human might review your chats to enhance
user experience, and the data can be retained for up to three years, even if
you delete your activity. Google claims it won't use this data for targeted ads
- but privacy policies are always subject to change.
●
DeepSeek: This one is a bit more invasive.
DeepSeek collects your prompts, chat history, location data, device information
and even your typing patterns. This data is used to train AI models, improve
user experience (naturally) and create targeted ads, giving advertisers
insights into your behavior and preferences. Oh, and all that data? It's stored
on servers located in the People's Republic of China.
Data Usage: Collected data is often used to
enhance the chatbot's performance, train underlying AI models and improve
future interactions. However, this practice raises questions about consent and
the potential for misuse.
Potential Risks To
Users
Engaging with AI chatbots isn't without risks. Here's
what you should watch out for:
Privacy Concerns: Sensitive information shared
with chatbots may be accessible to developers or third parties, leading to
potential data breaches or unauthorized use. For example, Microsoft's Copilot
has been criticized for potentially exposing confidential data due to
overpermissioning. (Concentric)
Security Vulnerabilities: Chatbots integrated into broader
platforms can be manipulated by malicious actors. Research has shown that
Microsoft's Copilot could be exploited to perform malicious activities like
spear-phishing and data exfiltration. (Wired)
Regulatory And Compliance Issues: Using
chatbots that process data in ways that don't comply with regulations like GDPR
can lead to legal repercussions. Some companies have restricted the use of
tools like ChatGPT due to concerns over data storage and compliance. (The Times)
Mitigating The Risks
To
protect yourself while using AI chatbots:
●
Be Cautious With Sensitive Information: Avoid
sharing confidential or personally identifiable information unless you're
certain of how it's handled.
● Review Privacy Policies: Familiarize yourself with each chatbot's data-handling practices. Some
platforms, like ChatGPT, offer settings to opt out of data retention or
sharing.
● Utilize Privacy Controls: Platforms like Microsoft Purview provide tools to manage and mitigate
risks associated with AI usage, allowing organizations to implement protection
and governance controls. (Microsoft Learn)
● Stay Informed: Keep abreast of updates and
changes to privacy policies and data-handling practices of the AI tools you
use.
The Bottom Line
While AI chatbots offer significant benefits in
efficiency and productivity, it's crucial to remain vigilant about the data you
share and understand how it's used. By taking proactive steps to protect your
information, you can enjoy the advantages of these tools while minimizing
potential risks.
Want to ensure your business stays secure in an
evolving digital landscape? Start with a FREE Network Assessment to identify
vulnerabilities and safeguard your data against cyberthreats.
Click here to schedule your FREE Network Assessment today! Give us a call at 914-923-0161.